LOMA

We all have our favorite spots – that cozy corner cafe where the barista knows your order by heart, or that sandwich spot that feels just like home. For many across the stretch from Minnesota to Texas, Dunn Brothers Coffee has become that spot. With more than 50 welcoming doors opened to communities, they're not just about the great coffee, sandwiches, or salads; they're about being a part of your day. But even with such a broad reach, Dunn Brothers felt there was more they could do, especially around four of their locations. This case study dives into their journey of connecting even deeper with their communities, enhancing their presence, and making every morning coffee count.

Featured resources
Resources we think you should read.
Franchising has a Local Marketing Problem
Franchising Local Marketing Execution Problem | Street Fight Franchising is growing, but local traffic remains under pressure. The challenge is turning local store marketing into consistent execution at scale.
Case Study: The Missing Ingredient Was Tracking: Unlocking the Power of Local Store Marketing
Local store marketing drives growth, but without tracking, impact is unclear. A 14-unit restaurant brand used LOMA to track activity, spend, and results boosting accountability, optimizing budgets, and proving that tactics like sampling significantly increase conversion.
Own Your Backyard: How Community-Driven Healthcare Marketing Is Redefining Patient Acquisition
Healthcare providers often focus heavily on digital channels, but one of the most effective ways to build trust and drive patient growth is by investing in their immediate trade area. Patients prefer convenience when choosing care, often selecting providers within just a few miles of home or work.


